Membership and Circulation Manager Location: Brooklyn NY / HybridReports to: Director of Audience Engagement and GrowthDepartment: PublishingOverviewThe Membership and Circulation Manager (MCM) oversees the day-to-day execution of how BOMB reaches, builds, and sustains its audience, thinking in weekly and quarterly strategic cycles in close coordination with the Director of Audience Engagement and Growth (DAEG). The role helps oversee BOMB’s circulation distribution and fulfillment, membership program operations (including drives with partner organizations), and retention efforts–all integrated both within BOMB’s Publishing Department as well as across other departments (e.g. Editorial, Development) as needed The MCM translates BOMB’s membership and circulation operations and campaigns into clear systems and workflows. The Manager synthesizes data and identifies trends within BOMB’s membership and circulation efforts in order to inform the DAEG on the success or opportunities for growth within BOMB’s fulfillment and programmatic efforts in alignment with larger goals and visions. The ideal candidate is analytical, an experienced operator, intuitive, and an excellent communicator of tasks and accurately synthesized insights.A resume, cover letter, and a minimum of three references are required.For more information, please email bomb@bombsite.com.Key ResponsibilitiesAudience Strategy ExecutionBuild timelines, workflows, and systems to support audience growth and retentionPartner with the DAEG on developing BOMB’s membership and circulation strategiesTranslate these strategies into campaigns, workflows, and daily tasks for relevant coordinatorsIdentify opportunities for audience engagement and growth through membership program updates, distribution, and external partnershipsData and InsightsOversee and develop BOMB’s customer relationship management software, databases (including Salesforce), and related platforms, ensuring timely, accurate data, segmented in alignment with strategic goals and campaignsOversee relevant Coordinators’s organization of performance reporting data Monitor, analyze, and regularly report on performance data (KPIs to be determined in coordination with the DAEG, but broadly include retention, growth, engagement, and revenue) to inform BOMB’s strategic goalsTranslate data into insights that inform strategy in service of BOMB’s mission Team ManagementManage and support relevant Coordinator roles, including BOMB”s Circulation CoordinatorAssign priorities, oversee workloads, and ensure high-quality executionEstablish clear workflows across membership and circulation functions and maintain organized workflow documentationProvide guidance, prioritization, and hands-on support during key moments (issue releases, campaigns, events)Foster a collaborative and detail-oriented team cultureMembership Program Oversight and MaintenanceOversee (and update as needed) membership tiers, pricing, and benefitsDesign and refine the member journey from onboarding through renewalGuide member communications, retention efforts, and engagement strategiesEnsure a consistent, thoughtful, and smooth (including from the perspective of technological access) member experience across all touchpoints at BOMBCirculation OversightWorking with FULCO, BOMB’s subscription fulfillment house, manage print circulation including subscriptions, newsstand, and institutional distributionOversee subscription fulfillment, print distribution, and vendor relationshipsEnsure timely, accurate delivery of BOMB issues Troubleshoot operational issues and maintain reliable distribution systemsRetention and LifecycleOversee and, with the Circulation Coordinator, execute renewal campaigns, upgrades, BOMB member retention, and re-engagement effortsMonitor churn and, in coordination with the DAEG, identify opportunities to build long-term relationshipsBudget and OperationsDevelop and manage BOMB membership and circulation budgets and revenue forecastsOversee operational workflows of relevant Coordinators (including BOMB’s Circulation Coordinator), BOMB’s subscription fulfillment house, and relevant contractors (including their invoicing) In coordination with the DAEG, identify relevant partner initiatives, including bundle membership deals, and opportunities for the BOMB Store and merchandise development in support of BOMB’s goalsMonitor return on investments across BOMB membership and circulation effortsCross-Functional CollaborationPartner with BOMB’s marketing team on campaigns, issue launches, and audience growth initiativesCollaborate with editorial and programming teams to align audience efforts with content and eventsSupport BOMB’s Development Department in fundraising or membership drives as neededExecute subscription and membership campaigns in collaboration with marketingSupport issue launches, promotions, and audience-facing initiativesEnsure campaigns are delivered on time and perform effectivelyQualifications3-6+ years of experience in publishing, circulation, and marketing is requiredExperience in publishing, audience development, marketing, circulation, or subscription-based businesses is requiredKnowledge of print fulfillment, distribution networks, and/or membership modelsExperience with CRM systems, including Salesforce and other related circulation databases is requiredExperience with overseeing and executing email campaigns, including targeted campaigns, via Mailchimp Excellent project management and cross-functional collaboration skillsStrong communication skills across internal teams and external partnersPrior experience managing or mentoring staffStrong organizational and operational skillsAnalytical mindset with attention to detail and out of the box problem-solvingPreferred SkillsExperience with digital analytics tools, including Google AnalyticsSuccess MetricsSustainable growth in subscriptions, membership, and revenue across fiscal quarters and in alignment with BOMB’s mission and valuesReliable, high-quality distribution of BOMB’s print issue and membership program offerings (including targeted communications and exclusive editorial content)Excellent coordination between BOMB’s membership and circulation functions
