As Senior Designer, you will be a vital member of Hoffman’s creative team reporting directly to the Senior Art Director who leads the team. A master of your craft, you will manage multiple projects at once, often across different media, consistently delivering high-end communication solutions that exceed client expectations. You will research, concept, execute, and present work that aligns with project strategy and creative direction.You will interface with clients and studio collaborators (freelancers, partners, and vendors), throughout the scope of projects ensuring projects are implemented effectively. This can also involve participating in creative reviews, presentations, and internal discussions with the Hoffman leadership team when called upon. As a senior creative, your work will define Hoffman’s offering to clients, and you will look to push Hoffman’s level of excellence and expand its offerings. Your expertise will be an invaluable resource to your fellow team members, and you will help mentor and grow the creative capabilities of the team through your understanding and interpretation of industry trends and broader developments in art, branding, culture, marketing, or technology .Creative Development and Design● Contribute strong vision and new ideas to the conceptual development of creative, branding, print, and visual design projects.● Craft compelling and innovative design solutions that elevate client brands.● Work fluidly across all media to develop cohesive and holistic brand narratives.● Consistently deliver stellar design work, balancing creative ambition with client objectives.Collaboration and Team Dynamics● Work with account managers, project managers, and other resources to deliver creative output within project goals and timelines.● Manage multiple projects simultaneously, meeting deadlines without compromising quality. ● Collaborate with junior designers to develop and present design solutions to leadership.● Inspire and collaborate with junior designers, fostering growth and knowledge-sharing.● Contribute as a lead voice within the studio during creative discussions and group critique.● Provide oversight and manage external partners and vendors to complete projects, maintaining consistency and quality expected of Hoffman projects.● Present creative to clients in a way that champions Hoffman’s methodology and strategic goals, elevates client experience, and emphasizes client education and empowerment.● Work directly with clients to manage the sharing of information and assets, and oversee the implementation of creative by the client’s internal team, anticipating any sources of difficulty and troubleshooting when needed. Strategic and Technical Expertise● Stay current on industry trends, tools, and technologies to keep the creative team’s work cutting-edge — lead workshops and presentations to help the team improve its work.● Conduct research and ideation to uncover insights that drive effective design.● Oversee production processes and grow vendor relationships, ensuring seamless execution from design to delivery and continually finding ways to improve the process.● Contribute to the growing network of freelance specialists the Studio can rely upon to expand its capacity and capabilities when needed.Business Support and Strategy● Track creative trends and understand the market for potential opportunities to develop new services and products.● Monitor the market to adjust and push Hoffman’s creative output to exceed the offering of competition.● Collaborate with leadership and account teams to provide design assistance for new business efforts, including pitches and presentations.● Update the Hoffman website to best represent the Studio offering and direction of growth.● Provide insights and recommendations to help shape internal workflows and systems to improve your creative teams performance and studio operations.QualificationsExperience: 5–8 years of experience in branding, graphic design, or art direction within a creative studio or design firm.Skills● Confidence in presenting ideas and collaborating with clients and internal teams.● Strong organizational skills and the ability to self-manage creative work across multiple priorities.● Exceptional design sensibility with a focus on typography, layout, and visual storytelling.● Proficiency in design software (e.g., Adobe Creative Suite, Figma, etc.) and knowledge of print production techniques.● A portfolio showcasing high-end branding and print work is required.● Mindset: A thinker and proactive problem-solver with a passion for elevating design. Thrives in an intimate and collaborative environment.
