Digital Counsel is looking for a copywriter with a strong grasp of the language and energy of the contemporary art world—someone who can translate complex ideas into clear, concise, engaging, and culturally fluent content across digital platforms. Research and clarity are at the core of your process; you know how to make new and innovative concepts feel immediate, relevant, and shareable across diverse audiences. Ability to tailor language, word count, and tone for institutional, public, or social contexts is essential.One day you might be synthesizing the themes of a major video art exhibition into a clear, compelling 500-word feature, the next drafting an IG Reel script for the opening of a major international biennial, composing an op-ed in collaboration with a leading curator, or ghostwriting a Substack exploring the impact of public art. Meanwhile, you’ll keep tabs on various social campaigns and articles in production, communicating status and feedback to key stakeholders in real-time.You’ll work closely with our accounts and creative teams—collaborating with designers, strategists, and an Editor. Your primary focus will be the development of messaging, copy, and tone of voice for cross-channel content to support broader communications goals. In addition, you will coordinate the production of editorial articles, including contributing to pitch meetings, commissioning external writers and critics, editing, and project managing drafts through publication on web and social. This role requires versatility and exactness: from quick-turn social captions and email newsletters to copy within visual assets, digital ads, Q&As, coordinating multiple editorial projects at once, and more.We are open to both part- and full-time candidates for a contract role, with a trial period arranged before a potential transition into a full-benefits position beginning January 1, 2026.Day-to-Day ResponsibilitiesWrite and refine copy for digital channels, including organic and paid social media content, short-form video scripts, artist profiles, project and exhibition descriptions, editorial features, interviews, SEO-optimized content, newsletters, and marketing decks.Collaborate closely with artists, writers, editors, and designers to produce digital campaigns and editorial content that reflect a range of authentic voices.Coordinate the production and editing of editorial commissions, essays, and reviews; incorporate feedback through multiple rounds of revision.Manage web and digital publishing using a CMS; ensure quality control before content goes live.Contribute written insights to client decks and reports as needed.ExpectationsDemonstrate versatility in writing, shifting tone and style between institutional, public, and dynamic social contexts.Uphold rigorous standards for clarity, accuracy, and brand voice across all communications.Conduct thorough research to ensure content is informed, engaging, and accessible to diverse audiences.Proactively communicate and collaborate with internal and external partners, incorporating feedback constructively and meeting deadlines reliably.Maintain attention to detail in copyediting and publishing, with a commitment to consistency and excellence.Bring a collaborative spirit and adaptability to a fast-paced, multidisciplinary environment.Qualifications:3-5 years of professional digital copywriting experience, ideally within a creative agency, arts, or cultural marketing setting.Deep knowledge of contemporary art and culture, with fluency in both fast-turn social and long-form editorial formats.Familiarity with CMS, email marketing platforms (Mailchimp, Klayvio), Google Analytics, Meta Business Suite, and project management tools (Airtable, Basecamp)Strong organizational skills and experience managing multiple deadlines.Portfolio demonstrating writing for art, culture, or related fields—social campaigns, editorial work, and digital storytelling.Bonus:Experience commissioning or editing art/culture writing.Interested in content creation and social media.Familiarity with digital publishing tools (Figma, Canva, Adobe Creative Suite).Awareness of accessibility and SEO best practices.ABOUT USDigital Counsel is a full stack creative agency led by strategists and artists to service museums, foundations, and nonprofits alongside mission-driven global brands. Our New York-based team builds brands, digital ecosystems, and social media campaigns for art organizations ready to expand their reach. We started our company to meet the art world’s urgent need for efficient and impactful digital communications strategy— with measurable ROI. Our expertise spans digital strategy, communications, content creation, advertising, and audience development, supported by hands-on capabilities in brand identity, websites, social media, content production, artist collaborations, platform management, and paid media planning. We make videos, too. Together, these disciplines allow us to build cohesive, culture-driven campaigns that connect art, technology, and audience in meaningful ways.Past and present clients include Artists Rights’ Society, Amant Foundation, Aspen Ideas, Harmony Korine’s EDGLRD, Flux, Hauser & Wirth Institute, Metrograph, Rhizome, United States Artists, and Venus Over Manhattan.Digital Counsel is an independent affiliate of Cultural Counsel, a leading communications consultancy specializing in art, architecture, design, and philanthropy. Founded to extend this legacy into the digital space, Digital Counsel leverages over a decade of experience leading communications for global brands—including A24, Prada Foundation, Red Bull Arts, and The Whitney Museum of American Art—to deliver data-driven marketing, storytelling, and audience engagement strategies that define how culture is communicated in the digital era.OFFICE CULTUREDigital Counsel is a New York–based creative agency operating at the intersection of culture and digital marketing. We combine expertise in contemporary art, communications, and technology to develop impactful campaigns for leading brands and institutions. Our ethos — “Advertising by Artists” — reflects a commitment to creative excellence and cultural relevance in every project.Our practice is grounded in collaboration and respect for diverse perspectives. We value open communication, ambition, and the unique insights that come from a team spanning artists, writers, engineers, and cultural practitioners.We support professional growth and well-being through flexible schedules, a hybrid work model, and cultural benefits that encourage ongoing engagement with the arts. Located in Lower Manhattan, our studio shares a building with the New Art Dealers Alliance (NADA), offering direct access to exhibitions, openings, and the wider creative community that fuels our work.
