Job Post Title: Marketing Manager for BookBreak School Author Talk Program -- Remote

About BookBreak

BookBreak is a startup based in Maryland, just outside Washington DC. We have more than 2000 member schools (and growing) that share our high-quality online author talk programs with their students. BookBreak launched in 2023 with an author talk series geared towards elementary schools that features two to three K-5 author events each month along with resources for educators. We expanded the program to middle schools in 2024 and are expanding the program to high schools for the 2025-26 school year. We have a strong commitment to the achievement of excellence and diversity, and strongly encourage candidates to apply who will enrich a culturally inclusive environment. You can learn more about us at .

Marketing Manager Job Description:

The Marketing Manager will be the dedicated marketer for the brand, one of Perpetual Learning’s service lines. This position will report into the marketing team, whose responsibility is to generate leads, and grow the brand.

The successful applicant will have experience working both in K-12 education and in marketing, with the ability to create content that speaks authentically to teachers, school librarians, and school administration.

Responsibilities:

Manage day-to-day content calendar for email marketing, social media and blog posts
Collaborate with marketing team and cross-department teams on marketing content
Write blog posts, social media content, and email campaigns
Analyze performance results of all content and iterate as needed
Create graphics for marketing content
Manage online ads including: A/B testing with content and audiences, analyzing results, and iterating.
Gather positive feedback from clients to create content pieces such as testimonials, case studies, and thought leadership pieces
Develop impactful marketing partnerships through outreach and meeting with potential partners
Edit photos, logos and videos, as needed
Assist with conference efforts, as needed
Send email campaigns, as needed
Write press releases and coordinate submissions to media
Organize educational webinars and virtual events geared towards librarians
Attend 2 to 4 conferences/education events per year (if able)

Qualifications:

Bachelors degree
3-5 years of demonstrated experience in marketing
3+ years experience as a school librarian or teacher in an elementary, middle, and/or high school
Love of children's, middle grade, and YA literature
Creative writing skills with the ability to capture customer voice for K-12 schools
Strong organizational skills and ability to manage multiple priorities
Highly detail-oriented
Aptitude for learning new programs and tools quickly and efficiently
Exceptional and professional communication skills, both written and verbal
Adaptability and strong problem solving skills
Ability to build rapport and collaborate with others within the company and externally
Experience successfully working remote

Proficiencies Needed:

Canva
G-Suite
Facebook
Instagram
LinkedIn
Writing long and short-form content for email campaigns, blog posts, and social media posts in the B2B space
Managing or contributing to content calendars
Pulling and synthesizing social media analytics for reporting

Preferred Skills:

Experience working in a B2B environment
Working with content management on websites
Meta Business Suite/Ad Management
LinkedIn Advertising
BlueSky (familiarity preferred)
TikTok (familiarity preferred)
YouTube (familiarity preferred)
Ability to understand SEO and GEO (AI) principles

Do Not Apply If:

You are not able to stretch yourself for new challenges
You dislike hard work
Supporting a startup isn't exciting for you

Why Work For BookBreak:

Chance to work in a fast paced and fast growing startup where you can expect to learn quickly and be challenged daily
Opportunity to shape the direction of the BookBreak brand and positioning
Excellent growth and advancement opportunities
Completely virtual team so you can work from anywhere
Paid Time Off
Retirement savings with 4% company matching
Flexible working hours
Health insurance
Free books

Before You Apply:

The job application requires a resume, cover letter, three references and answers to six short answer questions. You can continue on to view all of the questions but we recommend not starting your application until you have the required pieces or sufficient time to complete them because you cannot save an unfinished application. Applications will be accepted until November 15, 2025, but interviews and hires will be on a rolling basis so please apply as soon as possible.

How to Apply:

Please apply via our Google Form application here:

https://forms.gle/5DbBKN89D57FQNpTA

Applications will only be considered through the Google Form.

Job Type: Part-time

Pay: $22.00 per hour

Expected hours: 25 – 30 per week

Benefits:

401(k) matching
Flexible schedule
Health insurance
Paid time off

Work Location: Remote

BookBreak

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Marketing Manager for BookBreak School Author Talk Program -- Remote